BRAND IDENTITY - PACKAGING

Man-ai; the meaning of empty space.

Providing an online shopping experience for a variety of homeware lovers, no matter your age, style or gender. Based in Manchester, UK. Custom labels that look regular to the naked eye but when inspected are full of fun and unique tag lines, copy and iconography. A timeless, bold and modern branding identity for a brand that wants to connect with a mix of demographics and not isolate older audiences, whilst still having a unique tone of voice.